DOVE x GIRLGAZE x GETTY
#ShowUs

Redefining Beauty Stereotypes

Girlgaze, Dove, and Getty Images are taking action to create a change. We partnered with individuals around the world to create Project #ShowUs – the world’s largest stock photo collection created by women and non-binary individuals.

Using our jobs platform, we hired 116 female-identifying and non-binary photographers across 39 countries to shoot 179 diverse, beautiful, complex women who represent the change we want to see.

The collection features more than 5,000 photographs of women and non-binary individuals from around the world. No digital distortion, just an unapologetically inclusive vision of beauty.

And, for the first time, every individual photographer has personally defined their own search descriptions or tags for their images, defining exactly how they want to be seen, in their own terms.

Recognized with awards at both Cannes and the Clios.

See project #ShowUs here.

 

PROJECT CREDITS PROJECT CREDITS
PHOTOGRAPHERS
  • Stephanie
  • Ekin
  • Jasmine
  • Julia
  • Peyton
  • Ayar
  • Btihal
  • Cailin
  • Boitumelo
  • Ashima
Talent
  • Luma
  • Nisan
  • Ya Wen
  • Lleta
  • Anna Sophia
  • Zhanna
  • Lina
  • Tomo
  • Masego
  • Hinako
  • Payal
Go behind the scenes of Dove’s Project #ShowUs — the world’s largest stock photo library powered by women to shatter beauty stereotypes around the world.
LINA, Photographed by Btihal
Go behind the scenes of Dove’s Project #ShowUs — the world’s largest stock photo library powered by women to shatter beauty stereotypes around the world.
TOMO, Photographed by Cailin
Go behind the scenes of Dove’s Project #ShowUs — the world’s largest stock photo library powered by women to shatter beauty stereotypes around the world.
MASEGO, Photographed by Boitumelo
quotesign
For over 60 years, we have believed in liberating women from narrow beauty ideals and have showcased beauty diversity in our advertising. However, this is not enough, and we cannot make the systemic change we need alone.
SOPHIE GALVANI, Global Vice President, Dove
Go behind the scenes of Dove’s Project #ShowUs — the world’s largest stock photo library powered by women to shatter beauty stereotypes around the world.
NISAN, Photographed by Ekin
Go behind the scenes of Dove’s Project #ShowUs — the world’s largest stock photo library powered by women to shatter beauty stereotypes around the world.
LUMA, Photographed by Stephanie
Go behind the scenes of Dove’s Project #ShowUs — the world’s largest stock photo library powered by women to shatter beauty stereotypes around the world.
HINAKO, Photographed by Cailin
Go behind the scenes of Dove’s Project #ShowUs — the world’s largest stock photo library powered by women to shatter beauty stereotypes around the world.
ANNA SOPHIA, Photographed by Peyton
Go behind the scenes of Dove’s Project #ShowUs — the world’s largest stock photo library powered by women to shatter beauty stereotypes around the world.
LLETA, Photographed by Julia
Go behind the scenes of Dove’s Project #ShowUs — the world’s largest stock photo library powered by women to shatter beauty stereotypes around the world.
PAYAL, Photographed by Ashima
NICE THINGS PEOPLE ARE SAYING ABOUT THE CAMPAIGN
"A New Photo Series From Girlgaze Highlights Local Heroes In Their Air Force 1s"
"All for One, the campaign’s slogan, is a hopeful indicator of change where gender inclusively is promoted throughout the brand to unify the communities that have helped make it iconic."
BEHIND THE LENS
PHOTOGRAPHER

Shingi, London

PHOTOGRAPHER

Isabella, Brazil

PHOTOGRAPHER

Jasmine, Los Angeles

PHOTOGRAPHER

Masego, South Africa

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